2020-2021
Zigzaboo
Marketing / Social Media / Ecommerce
Marketing Manager / Ecommerce / Designer
I was hired to boost the sales of the website, and improve the visibility and positioning of the store organically as well as social networks.
Optimize and position the Zigzaboo.com website using SEO tools and marketing strategies
Project Leader
Marketing
Graphic Design
The first step to address this project was the definition of key strategies and objectives to be met; we decided to make a significant improvement in the SEO metrics in zigzaboo.com
At the time of evaluating the SEO level, I found that it was in unfavorable numbers. After discussions with the team, I started working on SEO hand in hand with a specialist and we both managed to position and optimize the web to a good extent.
The next step was to redesign and restructure the online store, adding a search bar, and making the user experience simpler and more direct.
